The FTC's New Pricing FAQs, Explained
WEBINAR ON-DEMAND
The FTC just released new FAQs on automobile pricing transparency, its clearest guidance yet on what "all-in pricing" actually requires.
KPA's Chief Legal Officer, Adam Crowell, breaks down what changed, what didn't, and what dealers should check first:
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Document fee language
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Discount disclosures, and
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How in-transit or offsite vehicles can be advertised
This isn't a new rule. It's the FTC telling dealers exactly how it will enforce the one already on the books.
Originally recorded September 23, 2026
