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Dealership Advertising Cheat Sheet
Is your advertising in compliance with FTC regulations? Find out with the Dealership Advertising Cheat Sheet.
The FTC is paying attention to your dealership's advertising - Are you?
A new advertising campaign can be a great way to drum up business for your auto dealership.
But if you're not careful it can be a great way to get in trouble with the Federal Trade Commission.
The FTC has recently cracked down on dealer advertising violations - and it can cost your business upwards of 6 figures if you're found liable.
Beyond being against FTC regulations, untruthful or deceitful advertising will hurt your reputation with existing and future customers.
Vera Suite by KPA
KPA's Vera Suite platform helps dealers maintain cultures of safety, streamline operations, and manage risk. Built to serve both the needs of safety, HR, and F&I managers. Vera Suite offers comprehensive workforce and workplace compliance solutions.
The Vera Suite portal is only one fantastic portion of KPA. The real benefits come from the consultant that you receive. The friendly assistance and knowledge the consultants provide backed by the intuitive online system is spectacular.
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